If you’re ready to become your own boss and join a recession-resistant industry, a Midas oil change franchise opportunity is something to seriously consider. We’ve been helping Americans take good care of their cars for over 60 years and have established ourselves as a leader in the automotive services industry.
As part of the TBC Corporation, one of North America’s largest marketers of replacement tires, we have the backing of a highly respected name that consumers trust. With the Midas auto repair franchise model, our franchisees can feel confident that their new business can hit the ground running!
A Midas Auto Repair Franchise Is Recession-Resistant
Keeping a car roadworthy and fun to drive requires regular and professional care, especially as more and more Americans are holding on to their cars longer. The average driver now keeps their car for just over 12 years, with a substantial number of cars remaining in use for more than 20! (1)
Your Midas franchise can help these drivers keep their cars operating properly with a suite of services that includes:
- Tire replacement
- Suspension systems repair
- Brake repair
- Oil and fluid changes
- Wheel alignment
- And much more!
People need their cars to operate safely and efficiently, despite (or perhaps because of) various and ever-changing economic challenges. This need makes our franchise business model recession-resistant!
How We’ve Become an Industry Leader
Americans have been trusting the Midas brand for over six decades. Our franchisees know their communities depend on them to help keep cars safe and efficient to drive.
Thanks to our parent company, Midas owners have access to an unparalleled distribution and supply chain network that helps them grow. Each franchise is part of a global brand that has over 2,000 locations in countries around the world.
Expert Marketing to Help Support Your Auto Repair Franchise
We know how important it is to let communities know about their local Midas locations, so we dedicate considerable resources to crafting regular national advertising campaigns that get the word out. Our award-winning, multi-channel marketing keeps the Midas name fresh in the minds of potential and returning customers.
We supply you with a cache of marketing templates, so you can craft hyperlocal strategies of your own to reach your target audience. We know the Midas brand is only as successful as each and every one of our franchisees, and we’re there for them every step of the way!
You’re Not in Business on Your Own
Starting any small business by yourself can feel like a daunting and, at times, overwhelming process, especially if you’re new to an industry. The good news is the Midas franchise investment comes with expert pre-opening training and ongoing support. We do this to help you feel prepared to meet the demands and enjoy the rewards of business ownership.
Our expert franchise team will be by your side from day one, with a training program that will teach you how to do the following:
- Market your franchise
- Leverage vendor relationships
- Set growth goals
- Use our technology
- Find and hire great staff
You’ll also have the advantage of our robust supply chain network and over 100 distribution centers across North America. These assets will keep you stocked and ready to meet the automotive repair needs of your community, earning your spot as their go-to source for expert automotive care and repair.
We’re exceptionally proud of everything our Midas franchise opportunity offers - from in-house marketing to continued research and development, proprietary technology, and more!
Why not take advantage of the Midas quick oil change franchise opportunity to start enjoying all the benefits of small business ownership without feeling like you’re going it alone? Contact us today to learn more and get started!
Investopedia; Recession Proof, June 26, 2022
- Exorbitant new car prices pushing drivers to keep old rides longer than ever; Deseret News, May 15, 2023